MOBI-Eis a Portuguese electric mobility initiative aiming to position Portugal as a pioneering country in the development and adoption of new energy models for sustainable mobility. Motion graphics where created as part of the branding project.
The storyboard incorporated previously existing brand elements as well as newly developed graphics.
This movie (in Portuguese) explains the importance of electric mobility for the world’s future. Respecting the brand design, this motion graphics piece retains all of the brand’s visual assets.